Automotive Digital Media Product Specialist - KNS Media Group



The KNS Media Group operates a network of the top local Web Sites for the Knoxville area, including Knoxnews.com, GoVolsXtra.com, Knoxmoms.com, PrepXtra.com, Knoxcars.com and more.



Vision: We are the largest local digital media company and will continue to focus on being the number one media source in the market.



Our Mission: Working together to provide valued information products and services that exceed customer expectations!



We are looking for a talented and progressive executive with a passion for media and helping customers and coworkers succeed in the digital space.





Responsibilities include:

*Keep up to date with industry knowledge, trends and concepts

*Understand solutions available to advertisers through the knoxnews.com family of sites

*Coordinate digital sales activities for a team of media consultants, including prospecting, needs analysis, solutions consulting, optimizing, and reporting on campaign objectives

*Responsible for the performance to goal of each consultant on the team and associated action plans as well as personal sales goals established by management

*Strong in internal and external presentation settings and sales techniques

*Analyze and understand client data, media buying cycles, marketing philosophy, and target customer demographics

*Strategically design effective campaigns for businesses through their assessed needs by providing them with solutions to reach their target customer

*Prepare sales presentations utilizing marketing and sales materials

*Educate business owners on marketing strategies, products, and share of voice to improve their position in the marketplace

*Measure and monitor ad campaigns in order to constantly optimize interactive dollars

*Ensure new programs, products, and updates are successfully operating and provide feedback and support for improvement and growth

*Operation of ad serving system, production systems and other database applications





Requirements:

*A positive attitude, high energy and a strong work ethic

*Meticulous attention to detail

*Two years of inside / collaborative sales experience preferred

*Sales supervisory experience preferred

*Excellent verbal and written communication skills

*Experience working with database applications preferred

*Proficient use of Microsoft Office Suite

*Bachelor's Degree in Advertising, Communications or Marketing, or equivalent years of media experience


Experience: Entry-Level
Education: 4 years

To Apply:
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