Job Description The best Advertising Consultants are multi-dimensional.

They tend to have strong selling/servicing skills coupled with good planning and organizational skills.

They have the ability to reach the decision maker of the dealership (GM or Owner) and develop a strong business relationship. They tend to be good problem solvers and have the ability to probe into the details to find the underlying issues.

They also can see the big picture and attain new business goals while servicing existing accounts.

They are strong-willed and do not accept excuses.

Getting the sale despite the challenges is a traditional trait of the best Advertising Consultants.

Flexibility is part of this.

A track record of overcoming challenges through innovative solutions is critical to success.





Responsibilities Account and Territory Management

Generate and expand relationships with assigned customers and prospects to maximize revenue opportunities and minimize customer cancellations

Consulting with these customers to determine the business needs and the best utilization the products and services offered

Prioritize assigned customer list and dealer service to focus on revenue potential

Establish a service call plan for all customers

Ensure billed revenue is collected within designated time frame

Relationship Building

Build strong relationships with the Owners and General Managers within the dealership to ensure time is spent with decision makers who can approve ad spend for products and services being purchased and resolve issues in a timely manner

Consult and expand relationships with customer or prospect to reach a broad cross section of the business

Develop cooperative relationship with key ATC team members

Planning

Determine, in consultation with the customer, the best product combinations for each assigned account based on a customer needs analysis

Use Customer Relationship Management system to track progress and identify opportunities for revenue and service

A successful Advertising Consultant knows their universe, for example, rates and selling points for competition such as radio, TV rates, other internet sites, run rate for their local newspapers, etc., which is constantly changing, requiring consistent updating.

A successful Advertising consultant will always stay abreast of the latest industry information by subscribing to trade magazines and attending trade shows while networking.

It is also critical to not get buried in reports gathered from our internal systems.





Qualifications 3+ years experience in Account Management preferred

Prior outside sales and service experience preferred

Knowledge of the territorys competitive landscape, including rates and selling points for competition such as radio, television, other internet sites, local newspapers, etc.

Proficiency in using Customer Relationship Management Systems to generate and present the most appropriate information/reports

High School Diploma or GED Required

Don't hesitate to apply and learn more if you are ready for a dynamic career in online advertising where you can make a direct impact with your clients! We offer a competitive pay for performance plan which offers a base salary plus monthly commission, car allowance, cell phone, and company provided laptop to equip you to work from home!



Closing Statement AutoTrader.com, created in 1997 and headquartered in Atlanta, Ga., is the internet's leading auto classifieds marketplace and consumer information website.

AutoTrader.com aggregates in a single location more than 3 million vehicle listings from 40,000 dealers and 250,000 private owners, which provide the largest selection of vehicles attracting more than 11 million qualified buyers each month.

Through innovative merchandising products such as multiple photos and comprehensive search functionality, AutoTrader.com unites buyer and seller online - dramatically improving the way people research, locate and advertise vehicles.

AutoTrader.com is an equal opportunity employer.

Cox Enterprises is a leading communications, media and automotive services company.

With revenues exceeding $15 billion and more than 77,000 employees, the company's major operating subsidiaries include Cox Communications, Inc.

(cable television distribution, telephone, high-speed Internet access, commercial telecommunications, advertising solutions and the Travel Channel); Manheim, Inc.

(vehicle auctions, repair and certification services and web-based technology products); Cox Media Group, Inc. (television stations, digital media, newspapers, advertising sales rep firms and Cox Radio, Inc.); and AutoTrader.com (online automotive classifieds and related publications).

Additionally, Cox's Internet operations include Kudzu.com and Adify Corporation, a unit of Cox TMI, Inc.

More information about Cox can be found online at www.coxenterprises.com.
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